Thanks to the Kardashians, we all now know that slicking some highlighter onto our faces will give us that enviable goddess glow. It has become one of the buzziest, most in-demand beauty products in the world, in the past few years. But with popularity, comes proliferation. There are so many highlighters on the market, it's hard to know where to go for the best stuff. That's why it's always worth paying attention when products get official bestseller status.
As reported by Allure, an American research company called The NPD Group looked into the popularity of highlighters and they've found a winner. It's official: the number one bestselling highlighter in the US in from Becca Cosmetics.
It's called Becca's Shimmering Skin Perfector Pressed. It comes in 12 shades, including pearl, rose gold, champagne pop and chocolate (sounds delicious).
And yes, before you ask, it's available here in the UK, too. It's £30.
According to Space NK, this highlighter has been "enriched with the power of ultra-fine, multi-toned, luminescent pearls." It combines liquid with colour pigments to create a creamy formula that feels velvety soft on the skin and promises not to cake or smudge. Their instructions are as follows: "Apply BECCA Shimmering Skin Perfector Pressed Highlighter to the face with the fingertips, targeting those areas where you’d like to create a healthy glow. Apply pressed highlighter anywhere you want intense glow and high points of the face, like the cheekbones and bridge of the nose."
Got it. Cheekbones. Nose. Champagne pop.