Oh to be British in the fateful year of 2019, eh?
But it's not all doom and gloom, despite what headline news may suggest. There are still some really epic reasons to be proud to be British, a huge one of which relates purely to what you put on in the morning (or, often, what you wish you could put on in the morning).
The 10 things we'll all be wearing this season now that summer has *finally* arrived (touch wood)
Brits have made a name for themselves as some of the best-dressers in the world, and that's thanks in huge part to the creative geniuses that we breed, educate, nourish and showcase in our very own capital. Hey, just look to our June Digital Cover Star, Jodi Comer, for proof.
But it's not only aesthetic creativity that gives British fashion its great reputation, but also creativity within the ethical and sustainable space.
Take Stella McCartney, for example; one of the leading voices within the world of conscious fashion whose label has proven since its launch in 2001 that its possible to create sustainable, ethical, trend-led collections without damaging our planet.
This is why you need to pay attention to sustainable fashion
But it's not just the well-known, high end labels with the ability to adapt to the consumer's every-growing demand for sustainability. E.L.V Denim (East London Vintage Denim) is an example of an independent British label carving a brand out of sustainable practices without forgoing the style or quality (they're already wildly popular amongst the Insta set).
Denim is notorious for its hefty water consumption, so E.L.V Denim repurposes vintage denim and uses every part of the fabric that would otherwise end up on a landfill. Each jean is made from two parts of vintage jeans, making every product unique and different from the next.
There are also several UK brands undertaking more ethical practices than a lot of the industry. London-based contemporary label Ninety Percent launched in early 2018, and - as the name suggests - shares 90% of the profits between a number of charitable causes.
The remaining 10% is split evenly between those who make the clothes and those who run the brand. From cosy staples to elevated basics, there's a smorgasbord of options that all contribute to a brilliant initiative.
5 ethical brands you should have on your radar right now
Whether you're looking to sharpen up your wardrobe or just brush up on your knowledge of British brands, here are 10 UK labels you should keep on your radar this year...
1. ROBERTA EINER
Why we love: Bright, fun pieces with fearless, experimental accessories.
Why we love: Luxurious, sexy party wear with a personality.
3. JESSICA MCCORMACK
Why we love: Beautiful, vintage-inspired stones in unusual, modern settings.
4. REJINA PYO
Why we love: Perfectly-cut pieces with surprising, swoon-worthy details.
5. M.I.H JEANS
Why we love: Classic, comfortable shapes with timeless appeal.
6. OLIVIA VON HALLE
Why we love: Fun, energetic prints splashed across luxe fabrics.
7. PREEN BY THORNTON BREGAZZI
Why we love: Flowing, feminine pieces, masterfully ruched for interesting silhouettes.
8. SIMONE ROCHA
Why we love: Delicate designs with intricate, iconic accents.
9. GEORGINA BOYCE
Why we love: Fine jewellery with a fresh, contemporary aesthetic.
10. MOLLY GODDARD
Why we love: Shamelessly excessive and instantly recognisable.
14 little-known brands that are going to be all over your Instagram feed this year
So now you know the British brands we're all going to be obsessing over this year, scroll down and take a look at which trends we'll also be falling for...