Fenty Pro Filt’r Instant Retouch Concealer, £19, available at
Just as we were all recovering from our New Year's Eve hangovers, Rihanna popped up in our Instagram feeds to introduce 'The Cure' for our post-holiday season skin: Fenty's first concealer. Available in no less than 50 shades, as per the brand's ethos, the Pro Filt'r concealer is made to 'hide bags, dark circles, hangovers and bad decisions'. And if RiRi's demonstration is anything to go by, it's set to become another Fenty sell-out.
Samantha, Deputy Beauty Editor
Fair skin (shade 170 in Po Filt'r foundation), with minor dark circles that tend to be more noticeable if I have a sh*t sleep. I'm also starting to see some crow's feet and wrinkles around my eyes (joy). I have combination skin, and the area around my eyes tends to be the most dry.
What I usually look for in a concealer:
I usually go for a concealer that's one shade lighter than my foundation, to make the area look more luminous. As I'm getting older, I also like my concealer to have a smoothing effect. If it settles into lines, it's a no from me.
PRO Filt’r Instant Retouch Concealer Review:
I get pretty excited when a new Fenty product drops, but this one, in particular, had me more hyper than five-year-old on Christmas morning.
Concealer is my favourite makeup product of all time, because it hides a whole host of problems. Tired? Concealer. Blemish? Concealer. Horrendously hungover because there was a 2-4-1 special on Jäger bombs? Concealer.
Because I've already been shade matched in the foundation, I already knew my concealer shade was going to be the 170 (a no-brainer system, but God, not enough brands do this).
I always use a sh*t tonne of concealer and I did not hold back when applying this. I applied it atop my foundation, (which was Smashbox's Studio Skin 15 Hour Wear Hydrating Foundation), focusing on the under-eye and a few blemishes. I loved the doe foot applicator that it came with, ideal in size and spread the product with ease. The formula itself is super creamy, which as a liquid lover, I appreciate.
I then used a beautyblender to blend the concealer in, as this is usually my preferred method and I find it the fastest way. It blended beautifully and the coverage was excellent – enough to hide my darkness and bags but not so heavy that it looked cakey or completely obvious. The shade 170 was a perfect match, just slightly lighter than the foundation, I believe.
The immediate results were amazing. My eye area looked so bright and flawless! However, after an hour or so, once it had completely dried down to a matte finish, I noticed that it did begin to creep into my creases and make my lines look a little more noticeable. It also felt slightly tacky and looked a little balled up, too.
I thought this could be because I either used too much, didn't blend it properly or the matte finish just didn't suit my dry eye area. Or you know, all of these things.
I went back and watched the video where Rihanna applies it and noticed that she really takes her time blending it, using the Precision Concealer Brush. It's a really dense brush and she buffs it in loads, doing most of the work while it's still liquidy and then running over it again once it dries down.
I switched to the RiRi method the next time I tried it and definitely had better results. Just like the Fenty Matchstix, the concealer performs better if you really take the time to work it into the skin and it can help to warm it up on the back of your hand first. If you're used to dewy formulas, like me, you'll find the finish very different to work with as it's quite satin.
This concealer ticks my box in terms of coverage, consistency and shade match. It looks flawless when blended properly, but when I do a speed job it does tend to crease and settle into my lines. I'll use it mostly when doing my makeup for a special occasion and when I need something really long-wearing. Definitely take your time buffing and blending this in if you, like me, have crow's feet and dry skin.